What is the purpose of your week?  

I don’t mean your big PURPOSE or your WHY or even your one to five-year goals.  I mean what you will do this week to improve your working life.

If you feel you don’t need to improve your working life then kudos to you. That is awesome – you have found your ideal day and you are living your dream.

But for many, each day feels like Groundhog Day.  Are you doing the same thing every day – often feeling the same pain?  

  • Maybe you have too much do and feel overwhelmed
  • Possibly you don’t have enough clients and feeling stressed
  • You could be working with the same unappreciative clients that don’t value you
  • Or doing work you don’t actually enjoy
  • Do you have a staff member that keeps making the same mistakes
  • Or maybe you are in desperate need of a staff member

If you have been experiencing these feelings for a period of time it is time to work on a solution.  Sure easier said than done.

Well, the truth is your situation won’t improve by itself. A solution will not land on your lap (well not normally anyway).  You need to do something about your situation or it will feel like Groundhog Day every day and every week until YOU make changes.

So what is your purpose this week?  What will you do this week that is different to last week to change your situation?

  • When you feel overwhelmed I encourage you to plan your days, every day of the week.  Extend your planning to schedule all your work for the next month or two by blocking out sections of your day for client work, BAS reviews, follow-up calls, Invoicing and admin work.
  • If you need more clients and the phone is not ringing then you need to be proactive, network and make connections.  Follow up with those connections.  You may also need to carry out some marketing activities.
  • If your clients don’t appreciate you then change the way you interact with them.  And plan on replacing them with ones that do.  Create an avatar of your ideal client – maybe use the details of your current lovely clients to base that avatar on. And then target those clients.
  • Think about what you want to do.  Do you actually know what you want to do? Write a list of everything you do and rate it from 1 to 5 and plan on moving to those activities you want to do.
  • Being frustrated at your staff does not help your business so sort out what the issue is and find a solution.  If they are making the same mistakes, then regularly train them in the way you want things done.
  • If you require a staff member you will need to know exactly the type of person you would prefer. Start by making a list of what activities they can do and the work you want to hand over to them.

Avoidance, procrastination or simply saying it is too hard will not stop Groundhog Day.  Only YOU can change the situation.

So, what is the purpose of your week?


Katrina Aarsman (BAcc) built a successful bookkeeping business over 15 years and sold in 2015. She now focuses her energies in helping other business owners grow their bookkeeping business with an emphasis on automation. Katrina offers customised mentoring programs, strategy sessions, and webinars. She would love to connect with bookkeepers with a desire to grow.

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